MDchoice.com's
Acquisition of Healthscout Network Makes it Top-Five Consumer Health
Channel
MDchoice Networks Expands to Over 200 Affiliates
SOMERVILLE,
N.J., May 29 /PRNewswire/ -- MDchoice.com, Inc. announced today that
it has purchased from Rx Remedy, Inc. Healthscout.com, one of the most
visited and respected health web sites, and the Healthscout Network
of co-branded affiliate web sites. The Healthscout Network consists
over 200 affiliates including Yahoo, USAToday.com, InfoSpace, iWon and
ATT Worldnet.
The HealthScout
Network is a leading Internet provider and distributor of consumer health
information, news and tools. Healthscout.com is winner of eHealthcareWorld's
Silver Award for Best Health Portal. RxRemedy, Inc. is publisher of
REMEDY Magazine, the second largest consumer health magazine in the
U.S.
The acquisition
will give MDchoice, already one of the most active health information
and education web sites, a total of more than 1.5 million health-conscious
visitors each month, according to PC Data comScore. The acquisition
will make MDchoice one of the five largest online consumer health networks
in the U.S.
``Healthscout.com
is one of the most respected consumer health properties,'' says Ash
Nashed, MD, President and CEO of MDchoice.com. ``We are delighted to
be able to combine their communications and affiliate services with
our current line of patent-pending information products.''
Robert A. Cecere,
Vice President of Sales for MDchoice.com noted, ``Our marketing and
e-commerce partners will benefit significantly from access to our expanded
audience base of serious health-focused consumers. This enables MDchoice
to provide greater penetration throughout its custom marketing programs.
We will be difficult to match.''
MDchoice will
assume the operations of the New York City-based Healthscout Network
immediately. Plans are to offer a rollout of enhancements to existing
content distribution partners during the next 8-12 weeks.
About MDchoice.com
MDchoice.com
is a leading provider of innovative products and services for health-related
web sites, healthcare providers, consumers, and the pharmaceutical industry.
The MDchoice Health Network is building a major distribution channel
for online health information, products and services. It features an
award-winning, physician-reviewed medical search engine for consumers
and physicians. Other award-winning content includes the CyberPatient(TM)
Medical Simulators, where both physicians and consumers learn how to
best handle life-threatening medical situations. PC Data Online has
ranked MDchoice.com among the ten most visited healthcare sites in the
U.S. and as the healthcare site with the highest user loyalty rating.
For more information about MDchoice, visit http://www.mdchoice.com.
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